Jiazhao Xu
Product Designer E-mail: hello@xujiazhao.com · WeChat: xux-ai · Portfolio: xux.ai
Core Competencies
- End-to-End Design & Design Systems: Experienced in the full design cycle — from user research, interaction prototyping, and visual design to building and maintaining design systems — ensuring consistent expression and efficient product iteration.
- AI-Empowered Design: Proficient in AI-native design workflows — leveraging Vibecoding for rapid prototyping and implementation, prompt engineering for creative exploration, and integrating LLM capabilities into product experiences from concept to delivery.
- User Research & Insight Generation: Skilled at conducting interviews, usability testing, and data analysis to uncover user pain points and translate findings into actionable design solutions.
- Cross-Functional Team Management: Proven ability to lead cross-functional teams of PM, engineers, and designers, driving design implementation in complex projects and enhancing overall value.
- Global Perspective: Extensive experience designing international products across North America and Southeast Asia, with the ability to balance diverse user needs and cultural contexts.
Professional Experience
Microsoft — Senior Product Designer / Product Lead of Copilot Podcast
- Copilot Podcast: Initiated and led the project from 0 to 1, bringing podcast capabilities into Microsoft Copilot. Managed a cross-functional team of 1 PM, 3 engineers, and external contributors, owning product roadmap, feature prioritization, and sprint planning, reporting directly to Copilot CVP.
- Lead full-cycle product design for Microsoft's content ecosystem, spanning B2B and B2C from content onboarding to distribution, driving both user experience and platform revenue through design:
- Copilot Content Experience Design: Lead content design within Microsoft's AI product Copilot, covering news, finance, sports, and more. Explore how AI can improve content engagement and satisfaction while enriching the user experience.
- Bing & MSN News Product Design: Own core features of Bing News and MSN Feeds, including trending searches and breaking news; launched AI-driven innovations such as News Digest, significantly boosting user experience and platform revenue, helping the product surpass competitors globally.
- Partner Ecosystem B2B Platform: Design content distribution and management platforms, as well as AI content creation tools, for 3,000+ mid-to-large content partners globally. Content supply covers all Microsoft consumer products (Windows, Copilot, Edge, MSN, Bing).
- Team Management & Design Efficiency: Build and maintain cross-product design systems and delivery SOPs; manage cross-functional project teams coordinating PM, engineers, and designers to comprehensively improve team productivity and design delivery quality.
- Contribute to Microsoft China design team Studio 8's communications, leading team brand building, internal/external outreach; including Peking University course collaboration and Microsoft Asia R&D Group annual event key visual design.
- Drive Vibe Coding and various AI tools adoption within the design team, exploring new AI + Design workflows to boost design efficiency. Encourage designers to take on more PM responsibilities, expanding design's influence within the team. Simultaneously drive team tool and process optimization to holistically improve productivity and team well-being.
Ant International — UX Designer
- Participated in Alipay+ global payment network design, covering user-side (mobile and desktop payment experience) and institutional-side (merchant onboarding website, help platform, developer integration flow, documentation center, and developer portal) full-cycle experience design.
- Led payment experience design for Alipay users on Apple App Store, including payment method enrollment flow and the Alipay "Apple Zone" experience. Apple Zone provides Apple users with membership benefits, billing management, and other features to enhance brand affinity and user retention.
- Designed payment experiences for Taobao Global and Tmall International in Southeast Asia, Taiwan, Hong Kong, and Macao, optimizing payment flows to improve convenience and success rates.
- Led Ant Group's first Figma procurement and adoption plan, driving compliance, data security, and procurement process improvements for overseas SaaS tools, and managing Figma account and usage standards at the group level.
Education
Tsinghua University School of Economics and Management – Global MBA
- Class president and year-level liaison. Actively promote university-enterprise collaboration and resource integration, organizing multiple industry visits, alumni roundtables, and closed-door corporate sharing events, broadly connecting Tsinghua SEM alumni networks and corporate mentor resources.
- Director of the MBA Embodied Intelligence Club Design Division, liaising with embodied AI, robotics, and AI startups, organizing visits and roundtable discussions.
ArtCenter College of Design – B.S. in Product Design
- Minor in Business, graduated with honors; exchange at INSEAD Business School; interned at Xiaomi and Kohler.
Skills, Languages & Interests
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Languages: Chinese (Native), English (Business Fluent)
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Skills: Figma, Sketch, Adobe Creative Suite, Design Systems, Prototyping, User Research, Usability Testing, Lean Interaction Design, HTML/CSS, React, Vibecoding, AI Design, Product Strategy, Growth Design, Agile Workflows, Workshop Facilitation
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Interests: AI Applications, Public Speaking, Social Research